Ascentech

  • Nigeria


  • Permanent

  • Full-time

3537 – MARKETING & TRADE MARKETING MANAGER Due Date : 00/00/0000

Experience : Minimum of 5-8years of work experience, 4 of which should be a managerial role in a Trade Marketing position

The duties of the Marketing & Trade Marketing Manager include:

  • Leading new product launch efforts including communication strategy, merchandising procurement, training tools and related activities.
  • Managing all exclusive marketing, selected advertising and promotional activities across all sales channels.
  • Creating promotional forecasts and tracking promotional performance while working closely with sales to develop key account specific initiatives.
  • Planning marketing and promotion timelines for the all brands in close coordination with the sales team.
  • Acting as brand custodian; ensuring that brand saliency is maintained at all points.
  • Liaising with brand team to develop brand thematic promotion plan in line with brand strategy.
  • Monitoring the promotion progress with timely tracking on sales order, budget, display materials, off-take performance.
  • Identifying and developing programs and tools to increase brand presence, market share and improve customer satisfaction
  • Monitoring and evaluating trade marketing programs and activities to measure effectiveness and recommendation of improvements as needed.
  • Developing, proposing and managing the trade promotion expense budget.

Requirements

  • A first degree
  • Minimum of 5-8years of work experience, 4 of which should be a managerial role in a Trade Marketing position
  • Strong Market Knowledge
  • Knowledge of Consumer Insights
  • Category Management

How to Apply

Interested and qualified candidates should send their CV to: cv@ascentech.com.ng with the “Marketing & Trade Marketing Manager “as subject of the email.

Ascentech